Ahold USA Sets New Operations, Merchandising Teams By Banner

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At Giant Food, where Gordon Reid continues as president, the new merchandising and store operation lineup is:

Reporting to Tonya Herring, SVP-merchandising, will be: Rick Manzi, VP-category management for fresh; Michael Weinstock, VP-category management for center store; Erik Weenink, director-price and promotion; Frank Gallagher, director-merchandising planning; Paul Zvaleny, director-pharmacy ops; and Chris Carrado, manager-shrink.

Reporting to Manzi will be: Al Rivero, director-produce/floral (and his market manager-floral Dave Chisholm); Bill Campbell, director-meat/seafood (and his market managers Scott Grove-meat and Lisa Guinther-seafood); Paul Chapman, director-deli/bakery (and his market manager-deli/bakery Donna Souris).

Reporting to Weinstock will be: director-center store field Cipriano Andrade, director-center store Greg Bibbs (and his marketing managers-center store Monica Simmons-Dolce and Daniel Wiggington), director-DSD/ethnic Diane Couchman (and her market managers – Jeff Pygott-beer and wine, Eric McCormick-DSD and Cynthia Volk-ethnic/specialty); and one open position for director-GM HBC (reporting to the director-GM HBC will be Susan Beach-market manager for non-food).

Reporting to John MacDonald, VP-marketing will be: Gregg Dorazio, director-brand management; Felis Andrade, director-external communications and community relations; Kurt Guinther, director-marketing operations; and an open position for director-loyalty and digital. Reporting to Mark Adamcik, VP-brand strategy, will be two open positions for director-strategy and innovation and manager-consumer insights.

Reporting to the currently open position of manager-consumer insights will be Gregory Park, analyst-business insights.

Reporting to Ira Kress, SVP-retail operations, will be: Robert Belcher, VP-regional ops, and his district directors Timothy Baker, Jason Raborg, Clay Rolfe, Kevin Timmons and Jeff Lewis; Toni Judy, VP-regional ops, and her district directors Bob Hass, Mike Long, Amy McAllister-Flynn, Deanna Marion-Wilson and Betsy Myers; Mike Brenton, director-asset protection; Bob Bennett, director-store support; Gary Budd, director-deployment; Eric Smith, director-labor and productivity; Gary Stout, manager-inventory ops.

While the alignment of category managers, category directors, market managers, regional operations VPs and district directors is generally uniform among the three divisions, there are nuances that exist.

For example, at Giant Food (Landover), there are fewer category managers and directors than at the other two divisions and sources have told us that Stop & Shop will support some of the merchandising functions for Giant Food from its Quincy, MA headquarters.

As Ahold has noted in the past, “Wave B” represents an investment in the brands and commercial functions in order to become more brand-centric and ensure future success.

The retailer stated that Ahold USA and RBS are investing in and building organizations that support customer connected strategies and operations.

Most of the roles that were announced will generally not be effective until the beginning of 2018.

AUSA also revealed that with the “Wave B” staffing and selection process for incumbent associates completed, there are some remaining open roles. These roles will be posted in the coming weeks.

For a number of the commercial teams, a sequenced phased transition approach is planned, with a small number of teams beginning soft launches in late October and the “stand-up” continuing through Q1 of 2018. This approach, Ahold USA noted, will allow teams to continue focusing on delivering the day-to-day as associates and teams transition to new roles and ways of working. Timelines for the phased transition will differ by function, and information will be shared with the appropriate teams as decisions are made.

Next, AUSA said it will tackle the last phase of its integration process when it begins its “Wave C” “outcome” meetings on October 23 with associates in IT, legal, people systems and services, finance, supply chain and communications. All those areas will fall under the RBS umbrella.

At the brand level, “Wave C” will focus on human resources, finance, fresh formats and quality assurance. Those outcomes decisions should be completed in early November.

The retailer also noted that RBS will maintain functions in each of the current five key office areas (Quincy, Salisbury, Carlisle, Scarborough and Greenville), and RBS associates will also be located at other locations. The long-term goal is for RBS associates who are supporting specific brands, including those transitioning from roles currently in a support office, to be located at brand headquarters or regional offices close to their stores.