Media Kit

Best-Met Publishing Co., Inc. publishes Food World and Food Trade News 12 times per year. This online media kit provides an overview of our circulation, editorial calendars, and ad rates.

Please download a PDF of our official media kit for the most complete information about our editorial and advertising policies.

To speak to an ad representative, please call (410) 730-5013 or contact us via e-mail.


Circulation

Food World – Total circulation 21,543
Category of Trade Percentage of Circulation
Corporate Chains: executives/buyers/store managers 33
Small chains/Independent Operators 12
Convenience stores/Mass retailers 10
Wholesalers/Distributors 10
Manufacturers/Brokers 31
All Others 5
Food Trade News – Total circulation 22,056
Category of Trade Percentage of Circulation
Corporate Chains: executives/buyers/store managers 35
Small chains/Independent Operators 15
Convenience stores/Mass retailers 8
Wholesalers/Distributors 9
Manufacturers/Brokers 31
All Others 2


Editorial calendar: Food World

Publication Date Special Issues & Features
August 2, 2010
Materials: July 23
Direct Store Delivery
Food World will “Meet the Buyers” in the DSD arena and spotlight suppliers and wholesalers in the arena. Also, DSD company listings.
September 6, 2010
Materials: August 28
Produce, Naturals and Organics
Food World explores the natural/organics business in the retail sector, highlighting future trends and showing you who’s on the cutting edge. Also, a close-up look at the rapidly changing produce industry. Plus: Bonus distribution at the PMA Fresh Summit in Orlando.
October 4, 2010
Materials: September 24
Grocery IRI
IRI Infoscan’s listings of the fastest moving edible and non-edible grocery items in the Baltimore-Washington and Richmond-Norfolk markets.
November 1, 2010
Materials: October 22
Equipment/Transportation/Warehousing
Food World takes an in-depth look at the Mid-Atlantic’s equipment, transportation and warehouseing companies.
December 6, 2010
Materials: November 26
Year in Review/Wholesalers
A review of the year 2010, with a retailer roundtable discussion. Also, a study of the wholesalers in the Food World market, along with company listings.

Editorial calendar: Food Trade News

Publication Date Special Issues & Features
July 19, 2010
Materials: July 9
Manufacturers/Holiday Merchandising
Food Trade News covers the holiday merchandising plans of the area’s retailers, featuring a “Meet the Buyers” segment. Also, listings of the manufacturers with locations in our marketing area.
August 16, 2010
Materials: August 6
Direct Store Delivery
Food Trade News will “Meet the Buyers” in the DSD arena and spotlight suppliers and wholesalers in the arena. Also, DSD company listings.
September 20, 2010
Materials: September 10
Produce, Naturals and Organics
Food Trade News explores the natural/organics business in the retail sector, highlighting future trends and showing you who’s on the cutting edge. Plus, bonus circulation at the PMA Fresh Summit In Orlando.
October 18, 2010
Materials: October 8
Grocery IRI
IRI Infoscan’s listings of the fastest moving edible and non-edible grocery items in the Delaware Valley and Central Pennsylvania markets. Plus, broker listings.
November 15, 2010
Materials: November 5
Equipment/Transportation/Warehousing
Food Trade News takes an in-depth look at the Mid-Atlantic’s equipment, transportation and warehouseing companies.
December 20, 2010
Materials: December 10
Year in Review/Wholesalers
A review of the year 2010, with a retailer roundtable discussion. Also, a study of the wholesalers in the Food Trade News market, along with company listings.

Ad rates

Food World is published on the first Monday of the month
Food Trade News is published on the thrid Monday of the month

Food World/Food Trade News Typical Space Costs
Size of ad 1 time 3 times 6 times 9 times 12 times
Full-page
$3,187.80 $3,087.75 $2,887.75 $2,587.75 $2,574.10
Vertical half-page $1,912.68 $1,884.96 $1,839.18 $1,797.60 $1,784.46
Horizontal half-page $1,593.90 $1,570.80 $1,532.65 $1,498.00 $1,457.05
Food World/Food Trade News Typical Space Costs
per paper when bought in combination
Size of ad 1 time 3 times 6 times 9 times 12 times
Full-page
$2,656.50 $2,556.45 $2,356.50 $2,056.50 $1,656.50
Vertical half-page $1,593.50 $1,566.60 $1,520.82 $1,475.04 $1,429.68
Horizontal half-page $1,328.25 $1,305.50 $1,267.35 $1,229.20 $1,191.40
Insert Costs Single leaf: $2,970.00
Double leaf: $4,070.00 (commissionable)
Must have a minimum of 20,000 inserts PER paper. Inserts must be
pre-printed and sent directly to our printer. The cost of having the insert
inserted into the paper depends on size, single means no larger than one
page of the paper, (10×11.5) double leaf is two pages (both sides).
Agency Discounts Agencies receive a 15% discount on gross cost
Color $350 extra per page (net)
Closing Dates Materials must be received at least 10 days prior to publication date
Advertising Representatives Food World: Carol Cherington, 410-730-5013 (ccherington@best-met.com)
Food Trade News: Maria Maggio, 443-631-0172
(mmaggio@best-met.com)
Ad Material Information
Page Size 52.5 column inches per page (5 columns x 10.5”)
Column Space 1 column inch=2″x1″
Specs Digital submissions should be high-resolution PDF files with all fonts and graphics collected/embedded. No bleeds. Color is process (CMYK). Ad sizes are described above.
Submissions Submissions can be sent via email to the editor, Terri Maloney, at tmaloney@best-met.com
FTP FTP (File Transfer Protocol) is available. For further information, contact Terri Maloney at 410-730-5013.
Display Sizes Ad sizes