Media Kit

Best-Met Publishing Co., Inc. publishes Food World and Food Trade News 12 times per year. This online media kit provides an overview of our circulation, editorial calendars, and ad rates.

Please download a PDF of our official media kit for the most complete information about our editorial and advertising policies.

To speak to an ad representative, please call (410) 730-5013 or contact us via e-mail.

 

 

 


Circulation

Food World – Total circulation 21,543
Category of Trade Percentage of Circulation
Corporate Chains: executives/buyers/store managers 33
Small chains/Independent Operators 12
Convenience stores/Mass retailers 10
Wholesalers/Distributors 10
Manufacturers/Brokers 31
All Others 5
 
Food Trade News – Total circulation 22,056
Category of Trade Percentage of Circulation
Corporate Chains: executives/buyers/store managers 35
Small chains/Independent Operators 15
Convenience stores/Mass retailers 8
Wholesalers/Distributors 9
Manufacturers/Brokers 31
All Others 2


Editorial calendar: Food World

Publication Date Special Issues & Features
January 2, 2012
Materials: December 23
Outlook 2012
A look ahead at the year 2012, with a retailer panel discussion.
February 6, 2012
Materials: January 27
Frozen Foods
IRI Infoscan’s listings of the fastest moving frozen food items in the Baltimore-Washington and Richmond-Norfolk markets.
March 5, 2012
Materials: February 24
Seafood
Spotlight interviews with seafood companies in the market. Bonus circulation at the Boston International Seafood Show.
April 2, 2012
Materials: March 23
Specialty Food/Ethnic/Kosher
A look at the specialty food industry, including the ethnic and kosher segments, highlighting interviews with area retailers, distributors and wholesalers handling specialty categories. Bonus circulation at the FMI FutureConnect in Dallas.
May 7, 2012
Materials: Apriol 27 
 
Dairy/Deli/Bakery
Food World will “Meet The Buyers” in the dairy-deli-bakery segment. Plus, IRI Infoscan’s listings of the fastest moving dairy/deli/bakery items in the Baltimore-Washington and Richmond-Norfolk markets. Bonus circulation at the IDDBA show in New Orleans. 
June 11, 2012
Materials: June 1
Market Study
Food World’s biggest and most important issue of the year! The annual market study breaks down the sales and share for retailers from all segments doing business in the Baltimore-Washington, Richmond-Norfolk and Central Pennsylvania markets.
July 2, 2012
Materials: June 22
Holiday Merchandising
Food World covers the holiday merchandising plans of the area’s retailers featuring a “Meet The Buyers” segment. Plus, bonus circulation at the Fancy Food Show in Washington, DC.
August 6, 2012
Materials: July 27
Direct Store Delivery/Manufacturers
Food World will “Meet the Buyers” in the DSD/manufacturer arenas and spotlight suppliers and wholesalers in the arena. Also, DSD/manufacturer company listings.
September 4, 2012
Materials: August 24
Natural and Organics 
Food World explores the natural/organics business in the retail sector, highlighting future trends and showing you who’s on the cutting edge. Plus, bonus circulation at the Natural Products Expo East in Baltimore.
October 1, 2012
Materials: September 21
Produce 
Food World explores the produce business, highlighting future trends. Plus, bonus circulation at PMA Fresh Summit in Anaheim, CA.
November 5, 2012
Materials: October 26
Grocery/Brokers
IRI Infoscan’s listings of the fastest moving edible and non-edible grocery items in the Baltimore-Washington and Richmond-Norfolk markets. Plus, broker listings.
December 3, 2012
Materials: November 23
Wholesalers
Food World compiles a study of the wholesalers in the Mid-Atlantic market, along with company listings.

Editorial calendar: Food Trade News

Publication Date Special Issues & Features
January 16, 2012
Materials: January 6
Outlook 2012
Food Trade News will take a look at the year ahead with a retailer panel discussion.
February 20, 2012
Materials: February 10
Seafood
Spotlight interviews with seafood companies in the market. Plus, bonus circulation at the Boston International Seafood Show. 
March 19, 2012
Materials: March 9
Frozen Food
IRI Infoscan’s listings of the fastest moving frozen food items in the Delaware Valley and Central Pennsylvania markets.
April 16, 2012
Materials: April 6
Specialty Food/Ethnic/Kosher 
Food Trade News will take a look at the specialty food industry, including the ethnic and kosher segments, highlighting interviews with area retailers, distributors and wholesalers handling specialty categories. Plus, bonus circulation at FMI FutureConnect in Dallas.
May 21, 2012
Materials: May 11
Dairy/Deli/Bakery
Food Trade News will “Meet The Buyers” in the dairy-deli-bakery segment. Also, IRI Infoscan’s listings of the fastest moving dairy-deli-bakery items in the Delaware Valley and Central Pennsylvania markets. Plus, bonus circulation at the IDDBA show in New Orleans.
June 18, 2012
Materials: June 8
Market Study
Food Trade News’ biggest and most important issue of the year! The annual market study breaks down the sales and share for retailers from all segments doing  business in the Delaware Valley, Central Pennsylvania, Lehigh Valley, Northeast PA and Northern NJ markets.
July 16, 2012
Materials: July 6
Holiday Merchandising  
Food Trade News covers the holiday merchandising plans of the area’s retailers, featuring a “Meet The Buyers” segment.
August 20, 2012
Materials: August 10
Dairy-Deli-Bakery
Food Trade News will “Meet the Buyers” in the DSD and manufacturing arenas and spolight suppliers and wholesalers in the category. Also, DSD/manufacturer company listings.
September 17,2012
Materials: September 7
Naturals and Organics 
Food Trade News explores the natural/organics business in the retail sector, highlighting future trends and showing you who’s on the cutting edge. Plus, bonus circulation at the Natural Products Expo East in Baltimore.
October 15, 2012
Materials: October 5
Produce 
Food Trade News explores the produce business, highlighting future trends. Plus, bonus circulation at the PMA Fresh Summit in Anaheim, CA.
November 19, 2012
Materials: November 9
Grocery IRI/Brokers 
IRI Infoscan’s listings of the fastest moving edible and non-edible grocery items in the Delaware Valley and Central PA markets. Plus, broker listings. 
December 17, 2012
Materials: December 7
Wholesalers 
Food Trade News compiles a study of the wholesalers in the market, along with company listings.

Ad rates

Food World is published on the first Monday of the month
Food Trade News is published on the third Monday of the month

Food World/Food Trade News Typical Space Costs
Size of ad 1 time 3 times 6 times 9 times 12 times
Full-page
$3,187.80 $3,087.75 $2,887.75 $2,587.75 $2,574.10
Three column strip $1,912.68 $1,884.96 $1,839.18 $1,797.60 $1,784.46
Horizontal half-page $1,593.90 $1,570.80 $1,532.65 $1,498.00 $1,457.05
Food World/Food Trade News Typical Space Costs
per paper when bought in combination
Size of ad 1 time 3 times 6 times 9 times 12 times
Full-page
$2,656.50 $2,556.45 $2,356.50 $2,056.50 $1,656.50
Three column strip $1,593.50 $1,566.60 $1,520.82 $1,475.04 $1,429.68
Horizontal half-page $1,328.25 $1,305.50 $1,267.35 $1,229.20 $1,191.40
Insert Costs Single leaf: $2,970.00
Double leaf: $4,070.00 (commissionable)
Must have a minimum of 20,000 inserts PER paper. Inserts must be
pre-printed and sent directly to our printer. The cost of having the insert
inserted into the paper depends on size, single means no larger than one
page of the paper, (10×11.5) double leaf is two pages (both sides).
Agency Discounts Agencies receive a 15% discount on gross cost
Color $350 extra per page (net)
Closing Dates Materials must be received at least 10 days prior to publication date
Advertising Representatives Food World: Karen Fernandez, 410-730-5013 (kfernandez@best-met.com)
Food Trade News: Maria Maggio, 443-631-0172
(mmaggio@best-met.com)
Ad Material Information
Page Size 52.5 column inches per page (5 columns x 10.5”)
Column Space 1 column inch=2″x1″
Specs Digital submissions should be high-resolution PDF files with all fonts and graphics collected/embedded. No bleeds. Color is process (CMYK). Ad sizes are described above.
Submissions Submissions can be sent via email to the editor, Terri Maloney, at tmaloney@best-met.com
FTP FTP (File Transfer Protocol) is available. For further information, contact Terri Maloney at 410-730-5013.
Display Sizes Ad sizes