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Good things going on at King Kullen with news that their Bridgehampton location on the east end of Long Islandhas gotten a facelift in recent weeks. According to Tony Femminella, vice president of store operations, the store’s expansion into a neighboring retail space will not only allow it to broaden its current shelf offerings, but will allow the store to expand its café and enter into the grocery delivery service business. Walking through the front doors, patrons are greeted by a larger and more extensive produce section. Other areas, including the café, remain cordoned off as construction continues at the site which will expand the store into a roughly 58,000 square foot retail space. The bakery at King Kullen, brand new and complete with ovens baking fresh bread for customers, is now located where the dairy section of the store once stood. Moving the bakery deeper into the store not only allowed it to expand, said Femminella, but will enable the store to rebuild its café into a larger space for people to enjoy breakfast, lunch or an early dinner before or after shopping.

Perhaps the biggest change, however, is the company’s decision to expand into grocery delivery at its Bridgehampton location — a market Femminella noted has been growing in the last few years.  Stop & Shop’s Peapod grocery delivery and Fresh Direct have provided grocery delivery services on the South Fork, the latter only in high season. King Kullen currently offers delivery at 15 of its 42 Long Island locations, but not at any of its East End branches, which in addition to Bridgehampton include Cutchogue, Riverhead,HamptonBaysand Eastport. Femminella said the company hopes to have the site running through www.kingkullen.com by mid-May, just in time for the summer season rush.

Congratulations to several Inserra ShopRite Supermarkets employees, as they were featured on special-edition Cheerios boxes for their efforts in the fight against hunger. Every September, Partners in Caring mobilizes ShopRite associates through six states and 250 stores during National Hunger Action Month to raise awareness and funds to alleviate hunger at the local level. This year, the program raised a record $1.25 million for regional food banks. The Inserra employees were among 81 ShopRite associates appearing on the special-edition Cheerios box and included Doug McDaniel and Margherita Ciccone from the Hackensack store, Anthony Gramuglia and Lou Blaso from Lodi, Bill Petsch and Terry Gencarelli from Lyndhurst, Samantha Leach and Jessica McPeek from Ramsey, Jose Marroquin and Marcia Kershaw from Wayne, Peter Cavo and Erin Feustes from Stony Point and Rob Wilson and GinaMarie Peifley from Garnerville.

Anyone looking to support a good cause and get in a great round of golf can pencil in the date of May 15. The site will be the Hackensackgolf club in Oradell, NJand the cause will be “Fighting for Dougie Gonzalez.” The event is being organized by Friends of the Food Industry, the Hope and Dreams Foundation. Eleven year old Dougie is the nephew of Fairway Markets COO, Kevin McDonnell and is tragically suffering from a malignant brain tumor. All proceeds from the event which will also honor Joe Fantozzi of White Rose, will go to minimize medical expenses connected with the boy’s cancer treatment. For more information contact Mike Casey at 201-444-6440 or mcasey@casey-communications.com or Pat Shiels at pat.shiels@fairwaymarket.com

That’s it for this time around and hope to see you all out and about soon!